• Marvel Comics Now on iBooks: New Avengers Vol. 1 Free for a Limited Time


    Marvel Comics Now on iBooks

    Marvel Comics Now on iBooks

    Marvel has announced today that comic classic stories—from the first appearance of the Avengers to the “death” of Captain America—will now be available for purchase on Apple’s iBookstore.

    “With an iPad, iPhone, or iPod touch, Marvel fans across the world can now purchase over 80 graphic novels with fan-favorite characters like Thor, Captain America, Iron Man, Hulk, Wolverine, Spider-Man and more by launching the iBooks app,” wrote the company on the Marvel Comic News website.

    For a limited time, customers can read the first full issue of New Avengers Vol. 1: Breakout at the iBookstore free of charge.  Go to www.itunes.com/marvelgraphicnovels. or launch the iBooks app and experience Marvel’s digital graphic novels on the iPad, iPhone or IPod touch.

  • ‘Inside Apple’ by Adam Lashinsky Now Available in the iBookstore


    'Inside Apple' by Adam Lashinsky

    'Inside Apple' by Adam Lashinsky

    INSIDE APPLE book is now available to download and read on the iBookstore and Amazon Kindle. Those interested in getting that find the direct links below.

    About the book

    INSIDE APPLE reveals the secret systems, tactics and leadership strategies that allowed Steve Jobs and his company to churn out hit after hit and inspire a cult-like following for its products.

    If Apple is Silicon Valley’s answer to Willy Wonka’s Chocolate Factory, then author Adam Lashinsky provides readers with a golden ticket to step inside. In this primer on leadership and innovation, the author will introduce readers to concepts like the “DRI” (Apple’s practice of assigning a Directly Responsible Individual to every task) and the Top 100 (an annual ritual in which 100 up-and-coming executives are tapped a la Skull & Bones for a secret retreat with company founder Steve Jobs).

    Based on numerous interviews, the book offers exclusive new information about how Apple innovates, deals with its suppliers and is handling the transition into the Post Jobs Era. Lashinsky, a Senior Editor at Large for Fortune, knows the subject cold: In a 2008 cover story for the magazine entitled The Genius Behind Steve: Could Operations Whiz Tim Cook Run The Company Someday he predicted that Tim Cook, then an unknown, would eventually succeed Steve Jobs as CEO.

    While Inside Apple is ostensibly a deep dive into one, unique company (and its ecosystem of suppliers, investors, employees and competitors), the lessons about Jobs, leadership, product design and marketing are universal. They should appeal to anyone hoping to bring some of that Apple magic to their own company, career, or creative endeavor.

  • Apple to Announce “GarageBand For eBooks” During Educational Event This Thursday


    Apple Education Event

    Apple Education Event

    Apple has managed an upcoming event on this Thursday, January 19th. In which the giant company will reveal its latest plans in digital textbooks through the iBookstore. Some speculated Apple will make the digital books publishing more attractive to authors — think “GarageBand for eBooks.”

    Apple is said to be working with major publishers since June. McGraw-Hill is one of them. According to The Wall Street Journal:

    McGraw-Hill Cos., Pearson and Houghton Mifflin Harcourt are among the education-publishing companies most likely affected by an Apple textbook announcement. The companies have experimented with interactive approaches, such as allowing students to take quizzes as they read and hear audio for foreign-language study, but many digital textbooks have looked a lot like their physical counterparts.

    McGraw-Hill has been working with Apple on its announcement since June, a person familiar with the matter said. It wasn’t known whether Pearson and Houghton Mifflin also would participate.

    According to Ars Technica’s, Apple will unveil “GarageBand for eBooks” on January 19th.

    At the same time, however, authoring standards-compliant e-books (despite some promises to the contrary) is not as simple as running a Word document of a manuscript through a filter. The current state of software tools continues to frustrate authors and publishers alike, with several authors telling Ars that they wish Apple or some other vendor would make a simple app that makes the process as easy as creating a song in GarageBand.

    Our sources say Apple will announce such a tool on Thursday.

    Steve Jobs told biographer Walter Isaacson that he wanted to revolutionize textbooks and make them digital and interactive. We are about to see that vision come true.